Wednesday, May 6, 2020
Casue Of The Civil War Essay - 824 Words
In 1850, a document called the Fugitive Slave Act was passed. Primarily, this document dealt with the reclaiming of runaway slaves. This law allowed southerners to call upon the federal government to capture runaway slaves who had fled the South and may be living in the North. The Fugitive Slave Act and the laws that went with it only caused controversy in the North. This split the North and South. In reaction to this, some northern states passed laws forbidding state officials to enforce the Fugitive Slave Law, which only angered the southern states. Northerners had become aware of the hypocrisy of slavery and became resolved to end slavery. Many abolitionists started to take action to help slaves escape. This major controversy over theâ⬠¦show more contentâ⬠¦178 Peopleââ¬â¢s History, Zinn). This address by Frederick Douglas stated exactly what the northern antislavery citizens saw in the South, hypocrisy and fraud. They knew that their oppression to slaves paralleled to the oppression they felt from Britain not too long ago. Since the Southââ¬â¢s entire economy was based on the growing of cotton, and that slaves were needed to work the fields, it was apparent that the South would not ban slavery easily. Before much controversy arose, many Northern citizens did not have an opinion and remained unbiased on the issue of slavery in the South. When the Slavery Act caused a commotion in the North, writers took action to help spread the message to the unbiased citizens. Publications such as Uncle Tomââ¬â¢s Cabin, by Harriet Beecher Stowe, and antislavery newspapers and magazines, such as ââ¬Å"The Liberator,â⬠became available. These articles and stories produced a greater awareness of slavery in Northerners. As time passed, the Northerners began to take sides on the issue and the majority of them were antislavery. Debates, arguments and pushes for change got the Northerners more involved and moreShow MoreRelatedThe Legacy Of Franklin Pierce Essay1281 Words à |à 6 Pagesthan the death of franklin s son, his vice president William Rufus King died of tuberculosis. For decades America s most debated issue was slavery. As the country expanded from the louisiana purchase and from the land taken from Mexico after the war of 1848, there was a debate of which states would be slaves states and which states would be free states. In result the compromise of 1850 was passed, the compromise pleased both sides on the issue of slavery. Kansas and Nebraska was unsettled andRead MoreNotes of a Native Son1653 Words à |à 7 PagesJames Baldwin, an american writer for his novels on racial and perosnal identity focus on civil rights struggles in the united states during the civil rights movement. Notes of a native son, written in the 1940s to the eraly 1950s allows the readers to understand baldwins first hand experiences during this movement, where he faces the consequences of racial descrimination. throughout the novel, baldwin explores the most obvious actions of sexual and racial descriminations in westernRead MoreThe Bombing Of Twin Towers1654 Words à |à 7 Pages11, 2001. Al-Qaeda meaning ââ¬ËThe Baseââ¬â¢ or ââ¬ËThe Foundationââ¬â¢ is a militant Sunni Islamic global organiztion founded in 1988 by Osama bin Laden and others. As terrorist group, it participated in Global War on Terrism, War in Afganistan, War in North-West Pkistan, Somali Civil War, Irap War, Syrian Civil War and so on. Providing that Al-Qaeda did participate these happenings, it was feared by people in all over the world. Osama bin Laden, a founder of Al-Qaeda was a Saudi Arabian. When he was a college
Too Many Majors Free Essays
The Enrollment Management Committee and the Undergraduate Curriculum Committee were asked to investigate the over enrollment issue and to consider avenues for handling the preponderance of communication majors by the chairperson of the communication department, Chelsea McGuire. Each committee dedicated time, effort and energy in their small groups to come up with solutions for this problem. I would characterize the decision-making style of the Enrollment Management Committee (EMC) as a rational decision-making style when considering the enrollment management problem. We will write a custom essay sample on Too Many Majors or any similar topic only for you Order Now They began their research with formulation (researched enrollment management systems around campus),then moved to concept development (set a goal to determine the optimal system for stemming the flow of majors into the communication department), and then detailing (conducted a systematic survey of all other campus departments to determine if they had also experienced problems with over enrollment in recent years), followed by evaluation(inquired about plans and effectiveness, compared characteristics of other campus departments with relevant attributes in considering any other options) and finally, implementation (coming up with three optimal solutions for Communications department to consider). The Undergraduate Curriculum Committee (UCC) used an intuitive decision- making style when considering the enrollment management problem. They based their solution on past experiences in similar contexts- what has worked in the past. This type of decision-making style is very analogical. Before reading this scenario, I thought for sure that intuitive decision making style was something that would be more effective in a real-life situation. After further reading and thinking, I find that the Enrollment Management Committee has come up with some great ââ¬Å"solutionsâ⬠and I do not think they should be dismissed. Sometimes, itââ¬â¢s difficult to look inward and realize the problem might be that your program is too easy and thatââ¬â¢s why students are choosing it. I would choose any of the solutions given by the EMC. I think that if Chelsea McGuire retains her typical participative decision-making style during the upcoming faculty meeting, she will not walk out with a definitive solution. This type of problem, as we see from the response letters, can have many solutions that are subjective. Although I do not believe the UCC to be incorrect in their findings, I do think that some people and groups are not as comfortable with change. A well respected member of the UCC that has held her position for thirty years might not see an issue, but that does not mean there is not an issue. The staff should not feel overwhelmed. If the staff is overwhelmed, how can they perform their best and give each student the focus and attention they deserve? If there are no budget constraints, another option might be to hire additional faculty. The advantage to using participative decision-making is that everyone feels included and motivated. There is a possibility that people will come together and agree on a solution for the greater good. The disadvantage to this kind of style is that you may risk the lack of motivation when one group did not ââ¬Å"winâ⬠the solution. It would be difficult to feel that the energy, time and effort going into finding the best solution did not ââ¬Å"pay off. â⬠I think it would be helpful for Chelsea to use the Cognitive Model of PDM. Using this model would allow the faculty to see the possible decisions provided by the EMC and UCC (allowing all faculty to feel the participation and also giving acknowledgement and credit to each team for their efforts), and allowing an open discussion forum for faculty to speak about what they think would be the best solution, and then voting. This allows for all voices to feel heard and will hopefully involve less disappointment when a solution has been decided. The communication behaviors I would watch for in the upcoming meeting to assess whether an effective decision-making process is being used would be the level of participation and dialogue. If the majority of the faculty seems engaged in the decision making, I would consider the choice of decision-making style a success. Although I might feel that the most effective solution involves change, if the faculty and staff participating in the faculty meeting come together and support the ââ¬Å"no changeâ⬠solution, I would determine a solution based on the group. A ââ¬Å"bona fide groupâ⬠perspective on the way the group is embedded in organizational structures (e. g. , the department, the university, professional (institutions) might influence my assessment of the situation in a positive way. It is important for a group to feel unity because a unified group builds an internal strength and motivation. How to cite Too Many Majors, Essay examples
Saturday, April 25, 2020
The Merchant of Venice Analysis of Portia Essay Essay Example
The Merchant of Venice: Analysis of Portia Essay Paper ââ¬Å"Oh. me. the word ââ¬Ëchooseââ¬â¢ ! I may neither take who I would nor decline who I dislike ; so is the will of a life girl curbed by the will of a dead male parent. Is it non hard. Nerissa. that I can non take one nor decline none? ( Act 1 Scene 2 lines 22~25 ) ââ¬Å"In footings of pick I am non entirely led by nice way of a maidenââ¬â¢s eyes. Besides. the lottââ¬â¢ry of my fate bars me the right of voluntary choosing. But if my male parent had non scanted me. and hedged me by his humor to give myself his married woman who wins me by that means I told you. yourself. renowned Prince. so stood every bit just as any comer I have looked on yet for my affectionâ⬠( Act 2 Scene 1 lines 13~24 ) We will write a custom essay sample on The Merchant of Venice: Analysis of Portia Essay specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on The Merchant of Venice: Analysis of Portia Essay specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on The Merchant of Venice: Analysis of Portia Essay specifically for you FOR ONLY $16.38 $13.9/page Hire Writer ââ¬â Although Portia wants to take the adult male she loves to get married. she can non make so. for her male parent ââ¬â Cato ââ¬â had left a will that tells Portia to get married a adult male that can work out the ââ¬Ëcasketââ¬â¢ game. It is fundamentally where Portiaââ¬â¢s suers have to take one coffin that contains Portiaââ¬â¢s portrayal amongst the three coffins ââ¬â one made out of gold. the other two made out of Ag and lead. In act 1 scene 2. Portia expresses understanding for herself. and how she thinks it is a barbarous way for her to follow. non being able to get married the adult male she wishes to pass her life with. Quoting ââ¬Ëâ⬠¦will of a dead male parent. ââ¬â¢ we can state that Portiaââ¬â¢s male parent is non alive any longer. Therefore. Portia could. at any clip of her favour. interrupt her fatherââ¬â¢s will and do her ain determination ââ¬â there were non a individual obstruction in the manner. However. as shown in the brush with Morocco in act 2 scene 1. Portia follows her fatherââ¬â¢s will with regard. despite the fact that her freedom is limited. These two quotation marks show severally how Portia struggles to take in her fatherââ¬â¢s will. yet oblige to her respectable fatherââ¬â¢s will. It has non merely proven the fact that she is loyal to her ain male parent. but hinted that Portia is capable of supplying trueness for people she respects. Observant / Picky ââ¬Å"I pray thee. overname them. and as thou namest them I will depict them ; and harmonizing to my description degree at my fondness. â⬠( Act 1 Scene 2 lines 35~37 ) ââ¬â Although Portia doesnââ¬â¢t possess the right. or the willingness to ââ¬Ëpickââ¬â¢ her suer for hubby. she still seems to detect her suers really carefully. and remember many inside informations of them. The quotation mark stated above amounts up how she is confident on detecting. and judging people based on her careful observation. Further on in the scene. Nerissa. as Portia requested. calls out some of the names of the suers ââ¬â Neapolitan prince. the County Palatine. and the Gallic Godhead Monsieur Le Bon for case. Portia analyzes each individual based on her first feeling and the after feeling she gets through conversation. The inside informations Portia provided made me make the decision that she is really observant and careful. even finical clip to clip. Caring ââ¬Å"What. no more? Pay him six 1000. and disfigure the bond. Double six 1000 and so soprano that. before a friend of this description shall lose a hair through Bassanioââ¬â¢s mistake. First go with me to church and name me married woman. and so off to Venice to your friend! For neer shall you lie by Portiaââ¬â¢s side with an unquiet psyche. You shall hold gold to pay the junior-grade debt 20 times over ; when it is paid. convey your true friend along. â⬠( Act 3 Scene 2 lines 298~308 ) ââ¬â This is when Bassanio and Portia confirm each otherââ¬â¢s love. and promise matrimony. After corroborating each otherââ¬â¢s religion. Bassanio tells Portia about his best friend. Antonio. and that he is in serious problem ââ¬â problem that is even related to him. Specifically. he mentions that Antonio is in debt of money from a Jew moneyloaner. and that Antonio is exposed to punishment that might be his life. To Bassanioââ¬â¢s comment. Portia expresses deep concern and concern. and straight puts out a solution that she will back up financially even over the extend of the debt. Quoting ââ¬Ëbefore a friend of this description shall lose a hair through Bassanioââ¬â¢s mistake. ââ¬â¢ it can be said that Portia is really caring towards Bassanio and his comrades. and that she wants to be helpful to people she loves. Clever ââ¬Å"Tarry a small ; there is something else. This bond doth give thee here no jot of blood ; the words expressly are ââ¬Ëa lb of flesh. ââ¬â¢ Taken so thy bond. take 1000 thy lb of flesh ; but in the cutting it. if thou dost shed one bead of Christian blood. thy lands and goods are by Torahs of Venice confiscate unto the province of Veniceâ⬠( Act 4 Scene 1 lines 304~311 ) ââ¬â With the little vellication with her lingua. Portia manages to salvage Antonioââ¬â¢s life. Not the reference the fact that Portia didnââ¬â¢t panic when Shylock was about to delve the knife into Antonioââ¬â¢s bosom. but she expressed her professional cognition in Venetian jurisprudence. and used it against Shylockââ¬â¢s action to barricade him out. This quotation mark was non merely important for the interest of salvaging Antonioââ¬â¢s life. but besides hinted at how educated and cagey Portia is. If it werenââ¬â¢t for Portiaââ¬â¢s intelligence and velocity of believing the logic to counter Shylockââ¬â¢s logic. Antonio wouldnââ¬â¢t have been alive. Thorough ââ¬Å"If you had known the virtuousness of the ring. or half her worthiness that gave the ring. or your ain award to incorporate the ring. you would non so hold parted with the ring. What adult male is at that place so much unreasonable. if you had pleased to hold defended it with any footings of ardor. wanted the modestness to press the thing held as a ceremonial? Nerissa teaches me what to believe: Iââ¬â¢ll die forââ¬â¢t but some adult female had the ring. â⬠( Act 5 Scene 1 lines 199~ 208 ) ââ¬â Portia states the quotation mark above when she tells Bassanio about how defeated she is. for Bassanio had broken the promise of non separating with the ring that Portia gave him for the first clip. Of class. Portia is the 1 who set this secret fast one up against her hubby to prove his trustworthy. but the words she says are adequate to agitate Bassanio. This doesnââ¬â¢t needfully mean that Portia is being barbarous. but she is thorough ; thorough that she has to do the relationship between her and her hubby crystal clear. utilizing any method it takes. Character Motivations and Aims: If we have a expression at Portia from the position of the whole narrative. she possesses two major aims she wishes to carry through: the first aim is to happen a suer who manages to take the right coffin. and get married the worthy gentleman ; the other aim is to assist her beloved hubby salvage his best friend Antonio from decease. When Portia foremost makes visual aspect in the drama. she merely gives off intimations that indicate to her being determined to happen herself a worthy suer. nil else. It is given in the drama that her male parent is dead. and that he had left a will for Portia on her matrimony ââ¬â will that prevents Portia from get marrieding whoever she wants. but to set suers to a conundrum to screen out the worthiest. Having no other adverting about her household except for her dead male parent. a fact that she does non hold a good household at a immature age. and that she does desire to acquire married to set up a healthy household can be derived. Besides. citing ââ¬Å"O me. the word ââ¬Ëchooseââ¬â¢ ! I may neither take who I would nor decline who I dislike. so is the will of a life girl curbed by the will of a dead fatherâ⬠( Act 1 Scene 2 lines 22~25 ) . Portia is even fighting to do her manner to happen herself a worthy suer. Hence. the factors of Portia desiring a nice hous ehold. and the ââ¬Ëriddleââ¬â¢ her male parent had left for Portia keeps Portia motivated to make her aim. which happening a worthy gentleman and set up a healthy household. When Portia meets Bassanio and Bassanio turns out to be the worthy suer. Portiaââ¬â¢s nonsubjective becomes fulfilled ; she marries her ââ¬Ëtrue loveââ¬â¢ and now has a household that she desired. However. she runs into another job. which shortly becomes her nonsubjective ââ¬â salvage Antonioââ¬â¢s life. At the clip. Antonio and Portia have non met yet. However. Portia feels obliged to salvage the hapless friend of her hubby from losing his life from Bassanioââ¬â¢s mistake. Quote ââ¬Å"â⬠I neer did repent for making good. nor shall non now ; for in comrades that do converse and blow the clip together. whose psyches do bear an egal yoke of love. there must be needs a similar proportion of qualities. of manners. and of spirit ; which makes me believe that this Antonio. being the bosom lover of my Godhead. must inevitably be like my Godhead. If it be so. how small is the cost I have bestowed in buying the gloss of my psyche from out the province of beastly crueltyâ⬠( Act 3 Scene 4 lines 10~21 ) depict how her attention for her hubby had extended to caring of Bassanioââ¬â¢s best friend. therefore actuating Portia to acquire herself involved in protecting Antonioââ¬â¢s life. Along the same line. Portia shows marks that there is. in fact. another motive that Portia is affected when she decides to assist Antonio. ââ¬Å"What. no more? Pay him six 1000. and disfigure the bond. Double six 1000 and so soprano that. before a friend of this description shall lose a hair through Bassanioââ¬â¢s mistake. â⬠( Act 3 Scene 2 lines 298~302 ) Portia brings up the fact that the ground why Antonioââ¬â¢s life is at hazard is partly because of Bassanioââ¬â¢s mistake. Portia sees through that if Antonio dies from Bassanioââ¬â¢s mistake. her hubby would non merely heartache at the fact that he lost his best friend. but besides at the fact that Antonioââ¬â¢s decease was his mistake. Portia loves Bassanio. hence Bassanioââ¬â¢s felicity straight relates to Portiaââ¬â¢s felicity. Therefore. Portia makes attempt to maintain Bassanioââ¬â¢s societal life stable. so that the benefit of Bassanioââ¬â¢s societal stableness would finally enrich their love life. Portia acts really wise. and by and large Acts of the Apostless based upon motives that would profit her life ââ¬â although in procedure. she ends up assisting others every bit good. After all Portia goes through within the drama. I think Portia does alter. although it is in a signifier of ââ¬Ërevealingââ¬â¢ more about herself instead than ââ¬Ëshiftingââ¬â¢ from one point to another. When Portia makes her first stance with the aim of acquiring a legitimate suer. there is a opportunity that her character being viewed as a rich. naive adult female who is despairing for a household. However. once she had reached the end of get marrieding a worthy adult male. she reveals her generousness. wisdom and logic and frequently acts as the ââ¬Ëproblem convergent thinker. ââ¬â¢ Language: One thing that Iââ¬â¢d name particular about the manner Portia negotiations would be that she has the inclination to speak exactly and casually. yet put a batch of significances and force into her words. This trait is the most typical when she disguises herself as the physician of Torahs to set Shylock on test. ââ¬Å"Therefore prepare thee to cut off the flesh. Shed thou no blood. nor cut 1000 less nor more but merely a lb of flesh. If thou takââ¬â¢st more or less than a merely lb. be it but so much as makes it light or heavy in the substance or the division of the 20th portion of one scruple. nay. if the graduated table do turn but in the appraisal of a hair ââ¬â 1000 diest. and all thy goods are confiscateâ⬠( Act 4 Scene 1 lines 323~331 ) These words are so precise and even intimidating that cuts deep into Shylockââ¬â¢s old and bing logic at the test. Shylock. tripped over his ain logic and point of accent. wholly loses assurance he had at the beginning of the t est refering the ââ¬Ëlaw. ââ¬â¢ I personally donââ¬â¢t think Portia negotiations in heavy and uncomfortable manners. nor do I believe Portia lacks profession or formality. She possess the really endowment that allows her to set unbelievable sum of significance and power into the Swift words she uses. Portia neer loses her aristocracy and pride of her character.
Wednesday, March 18, 2020
Counselling Practice Essay Example
Counselling Practice Essay Example Counselling Practice Paper Counselling Practice Paper Horton, I. (2006). The SAGE Handbook of Counselling and Psychotherapy. London: SAGE Publications. Inskipp, F. (2006). Therapeutic skills and clinical practice. In C. Feltham, I. Horton, The Sage Handbook of counselling and psychotherapy (pp. 84 85). London: Sage. Patterson, C. (1985). The therapeutic relationship. Monterey California: Brooks/Cole. Perls, F. (1969). Gestalt therapy verbatim. Californiania: Real People Press. Strong, S. , Claiborne, C. (1982). Changes through interaction: Social psychological processes of counselling and psychotherapy. New York: Wiley.
Monday, March 2, 2020
How to Manage Freelance Writers A Stress-Free Guide
How to Manage Freelance Writers A Stress-Free Guide The position of ââ¬Å"managing editorâ⬠à has evolved in a crazy way since the advent of digital publications and blogs. And whether you consider yourself an editor or not, the chances that you do someà managing editor tasks as a content marketer are high. Every marketer is working with content creators. Every marketer is making sure the words and images make sense. You may not consider yourself an editor, but if you manage other content creators, publish content using specific guidelines, or even proofread on a regular basis, you areà an editor â⬠¦ at least in part. But even though many of us are editors in our own ways, we still get questions like, ââ¬Å"What does an editor really do these days?â⬠For me, these kinds of questions bring up irrational feelings of frustration as I think to myself, ââ¬Å"What donââ¬â¢tà I doâ⬠But itââ¬â¢s a valid point- we are no longer in the days of traditional print media, where spelling errors are corrected with a big red pen and paragraphs are picked up and put down like weights in the gym. Instead, our jobs are digital and theyââ¬â¢re evolving. The myriad tools we have at our fingertipsà are at once saviors and curses as we attempt to navigate all the tasks and words competing for our attention. Being an editor comes with a lot of responsibilities, and requires a pretty wide range of skills. Not only do editors need to understand advanced writing techniques, they also need to be a superb manager of people and projects. The writers that create the content for our publications to thrive need leading! Being an editor comes with a lot of responsibilities, and requires a pretty wide range of skills.Now, this can prove to be extremely challenging, especially because most writerly folks tend to be introverted and prefer to work alone. When youââ¬â¢re an editor, and especially when youââ¬â¢re an editor of a digital publication and managing multiple writers, you must learn and master four specific foundational elements to be successful: Business Strategy (notice I didnââ¬â¢t just say marketing strategy!) Project Management Editing Writing Techniques Leadership Relationship Management As you can see, editing writing are only one part of being a successful managing editor. In fact, managing freelance writers starts way before we even hire the writers. Recommended Listening: How to Implement a Guest Blogging Process With Jess Ostroff from Don't Panic Management [PODCAST] Connect Marketing Strategy toà Business Strategy I could spend all day talking about why every piece of marketing needs to be rooted in your overall business strategy, but the short version is this: If you canââ¬â¢t attach your content marketing activities to the bottom line, youââ¬â¢re not going to have any content marketing activities. That means no writers, no editors, no graphic designers, no programmers, and certainly no social media managers to share your content. Iââ¬â¢m not trying to scare you, but itââ¬â¢s important to see the forest for the trees here, especially if you want to take your editorial duties to the next level. So, how can you put bottom-line growth in the forefront of your content marketing activities? Start here: Understand Your Audience When working with and speaking to marketers, I often pose a question that looks something like this: ââ¬Å"Are you a fiction writer? Or are you a marketer?â⬠Fiction writers write for themselves. Theyââ¬â¢re novelists, and they get to pick the subjects and the characters that make them happy. Not the case for marketers! We have to write for our audiences, not ourselves. So, the first thing to be crystal clear about is who is your audience?à What do they need to know? What problems are they looking to solve? How are they getting their information? What format of content do they prefer to consume? Marketers have to write for our audiences, not ourselves.Now, you may need to do some serious digging to develop a clear picture of who your audience is. And I always recommend creating an avatar or persona so that you can put a face and name to the audience, even if itââ¬â¢s fictional. Creating several personas is fine, too. I know many companies target different audiences along the way. But the important thing is to KNOW. And I canââ¬â¢t tell you how many clients and colleagues I come across who really donââ¬â¢t have any idea who their audience is and what they care about. This is a huge problem. Having a deep understanding of your audience allows you to craft your message and hone your story to reach your goals. After all, itââ¬â¢s the audience that ultimately determines your destiny. A little scary when you think about it, right? But more importantly, why does this matter? Why am I talking about audience in a post about managing writers? Tip: If you need help creating personas, try using Xtensio's Free Persona Creator Tool. Because when you deeply understand your audienceââ¬â¢s needs, you can clearly communicate that with your writers, who can then create content specifically for your audience, who then, through their behavior, help you reach your goals. Itââ¬â¢s a win for everyone, and itââ¬â¢s where every managing editor must begin. Set Measurable Goals Goals come from the top down. Theyââ¬â¢re determined by the manager, the c-level executive, or even the owner of the business. Thatââ¬â¢s because theyââ¬â¢re related to bottom-line revenue for the entire business, not just the marketing department. Depending on the structure of your company, you may or may not be a part of the decision-making process when it comes to goals. Regardless, itââ¬â¢s important that you or someone on your team provides some historical metrics so that you can develop future goals for your content marketing efforts. Your goals may look similar to these: Increase website pageviews by 50% Increase email newsletter subscriptions by 100% Increase social media referrals by 30% Increase organic traffic by 25% Increase publishing schedule by 20% Pick the goals that you can track over time and donââ¬â¢t be afraid to refine them as you go. Even if youââ¬â¢re not in charge, itââ¬â¢s your job to inform the decision makers with actual data and results. Inform your decision makers with actual data and results.Develop Clear Guidelines Style Guides The great thing about guidelines is that you can always change them. Okay, that sounds a little nuts to say right away. But itââ¬â¢s my favorite part. Because your tools, your resources, and your goals are always changing, it seems reasonable to accept that you can change your guidelines. But Iââ¬â¢ve seen a lot of editors become terrified of creating guidelines and style guides because they think theyââ¬â¢re writing them in stone. Not the case! I want to mention this up-front so my type A perfectionists donââ¬â¢t get scared away. Guidelines are important. But theyââ¬â¢re not permanent. Make them. Use them. Adjust them. Use the feedback loop to always be making improvements. At the very minimum, make sure your guidelines include: Audience information Goals of your publication Expertise youââ¬â¢re looking for Tone Topic ideas Recommended word count Instructions on how to submit posts Any rules or restrictions If you want to have a little more fun with your guidelines page: Make a video to supplement the written ideas Provide incentives for submitting posts Hide an Easter egg Use humor (if it fits with your tone and style) Make the process fun Embed a form (instead of simply providing an email address) Be a human Here are some awesome guidelines pages that Iââ¬â¢ve seen recently, from which you can borrow ideas: Hubspotââ¬â¢s Marketing: Note how they share what they will and will notà consider. Also note how clear they are about their process. Four Hour Work Week: Note how Tim keeps a conversational but direct tone, explaining exactly what to consider when submitting, what format he wants posts in, and some helpful tips to keep in mind. Convince Convert: Note how Jay developed a custom video to explain the audience and type of content, plus the submission form is embedded directly on the page. Okay, now you understand the basic business principles that your editorial strategy should adhere to. Itââ¬â¢s time to get to the nitty-gritty. Recommended Reading: How to Write a Pitch Email That Will Get Your Guest Post Accepted Pay Attention to Project Management Topics and deadlines and word counts, oh my! Donââ¬â¢t let a long list of to-doââ¬â¢s get in the way of publishing amazing content. Set up a project management system that you can follow throughout your publishing schedule, from communications and deadlines to publish dates and URLs. Recommended Reading: The Complete 16-Step Marketing Project Management Process That Will Get You Organized Use (and Stick To) a Master Editorial Calendar Some of my favorite publications create certain days of the week for certain types of content, but you donââ¬â¢t have to have to create featured content every day to find value in an editorial calendar. There are tons of tools you can use for this (à being my personal favorite, Iââ¬â¢m serious!) but you can also start with a simple spreadsheet. Tip: If you're interested in trying , you can sign up for a free 14-day trial. At Donââ¬â¢t Panic, we have a master editorial spreadsheet in Google Drive for all of our clients. On the first tab, it includes a link to the writing guidelines weââ¬â¢ve developed for our writers so that no one has an excuse for not having them. It also includes a key that shows what each color means and where everything is in the process (more on process in the next section). We have a tab for each client and a column in each tab for the writer assigned, the title of the post, any notes about the post from the writer or the client, and various deadlines. There is also a column for status, which is where the color-coding comes into play. When a post is delivered or published, the rows get hidden so that the spreadsheet isnââ¬â¢t cluttered with old work. You can adopt a variation of this spreadsheet for your own writer-tracking purposes. Create a Workflow That Works Even if youââ¬â¢re the only person who manages your editorial process, you need a workflow to stay productive (especially on those days when no amount of coffee can keep you motivated). The best way to do this is to set up an easy, foolproof, step-by-step system that doesnââ¬â¢t require you to think about it every time. Work backwards from publish dates to determine what your process and deadlines will look like. I love to have all posts for the following week edited and scheduled by the Friday before if possible so I donââ¬â¢t have to be panicking about them every day. Itââ¬â¢s not always possible, especially if we have timely or sponsored posts to run, but you can corral your writers to meet the deadlines you set out if you plan out your own workflow first. Someà tips for that: Have all posts come in the same way, in the same format, to the same place.à That may mean that you have a form that accepts attachments, a Google Drive folder where everyone uploads their finished pieces, or you use a tool that allows writers to drop their drafts right into your CMS. Make sure deadlines are clear and are followed. Donââ¬â¢t keep writers around who canââ¬â¢t meet deadlines. There are many reasons for this, but for me, the main reason is because late drafts mean that I have to adjust my workflow. I like to set designated times for review and editing, and I canââ¬â¢t do that if Iââ¬â¢m missing content. This goes for initial drafts and any re-written pieces. You must set deadlines for everything! Set aside specific time for editing.à Editing in batches is often much more productive than editing in piecemeal. Use a color-coding system.à Perhaps blue means received, yellow means in review, red means awaiting re-write, green means approved, and grey means scheduled. This is especially helpful if youââ¬â¢re working with a team, but even if youââ¬â¢re on your own, it takes the guesswork out of where in the process you are for each piece so you can stay on track. Overcommunicate. Writers need a certain level of herding because theyââ¬â¢re often working on a lot of different content at once. Make sure that youââ¬â¢re being abundantly clear about where youââ¬â¢re at in the process and what you need from them. This keeps everyone happy and on track. Are you a blog editor? Here's how to corral your writers. If you have other elements in your process that need to be done, such as graphics and social media messaging, include them in your writer management process even if it means bringing in other designers or social media managers. Having fragmented processes for different teams is ineffective. Create a cohesive process for all of your editorial tasks, even if they involve people outside of your freelance writing team. Overall, the workflow creation is really about knowing yourself. And as the manager, you have a certain level of authority over what the process is. So please think deeply about what will work best for you, roll out the process to your writers, and stick to it if you can. Trouble comes when youââ¬â¢re always reinventing your process and forcing writers to do the same. Set Up a Separate Mailbox If your submission process looks anything like mine, the emails and attachments and questions I get in my email are enough to drive a person mad. And I get it. Writers work hard on their posts, so if you donââ¬â¢t get back to them with approvals right away, they get antsy. But setting up a separate account (such as submissions@ or guestposts@ or editor@) to deal with your articles can help set the expectation among writers (and make you feel a little more sane in the process). You have my permission to set up the process that works for you, and that includes looking at, reviewing, and scheduling content when you have the time and are in the mental space to deal with it. And to make this even easier, consider setting up a separate email box just for your editorial management duties. That will allow you to compartmentalize and batch the work you do with your writers so you donââ¬â¢t get bogged down and pulled away from your other duties. Because I know that if youââ¬â¢re anything like me, you wear many hats and need to focus on different tasks at different times! Recommended Reading: The 101 Marketing Time Management Strategies You Need to Succeed Nail Your Editing Writing Techniques Being a decent writer is really the first thing you need to become an editor, but as you can see itââ¬â¢s not the ONLY thing. And while writing rules change over the course of time, there are several important ones that you should always look out for: Passive voice Apostrophe misuse Unclear/incorrect pronoun usage Fragments Extra/missing commas There are also always those pesky effect/affect issues, problems with semicolons, and the en-/em-dash debate. If youââ¬â¢re not clear on what you should be editing or simply want to brush up on your editorial chops, I recommend browsing Grammar Girlââ¬â¢s postsà or listening to her podcast. also has some editing tipsà from the writing perspective that will help guide great content. It behooves you to review your expectations with writers from an editing perspective. It behooves you to review your expectations with writers from an editing perspective.Cut, Cut, and Cut Some More Many editors follow the 10-15% rule, which means that 10-15% of every article is superfluous and can be cut. Consider what pieces of your articles either donââ¬â¢t add value or are superfluous and get rid of them. Writing more for the sake of a word-count requirement is not effective, and generally lowers the quality of the piece. If youââ¬â¢re having trouble getting writers to produce enough about a certain topic, then they either donââ¬â¢t know the material or the topic is too narrow to be covered as an article. If the latter is the issue, try other types of media (like video) to explore that topic instead. #Editing Tip: Cut 10-15% from every article.Understand Leadership Relationship Management Fortunately (or unfortunately for some!), being a managing editor means you have to work on, well, managing people! That means that you have to refine your leadership and relationship skills, whether you like it or not. Managing relationships is a craft that must be fine-tuned over time, but I wanted to share some ideas that you can start implementing immediately to become a better manager. Managing relationships is a craft that must be fine-tuned over timeBe Honest About Approvals and Edits Everyone takes a different approach to being an editor. Some focus mostly on grammar, spelling, and general formatting edits. But some of the best editors are the ones who are really great at making sweeping edits within each piece of content to make it sound intelligent and cohesive. Let your writers know what sort of approach you like to take and how that will affect their final written product. This way, they can be prepared for the changesâ⬠¦ and their ego doesnââ¬â¢t run the risk of being bruised! Recommended Reading: How to Save 10 Hours a Month Like Convince Convert With Marketing Project Management Software Provide Ongoing Feedback No one likes to receive criticism, but you can lessen the blow of negative feedback by simply providing someà sort of feedback, both the good and the bad, every time. That way, your writer doesnââ¬â¢t fear hearing from you (which happens if youââ¬â¢re only getting in touch with bad news) and youââ¬â¢re able to put them in the position of receiving and implementing feedback on an ongoing basis. Now I know this puts more of a burden on your as the editor because it means you have to take the time to craft some feedback for each deliverable, but you donââ¬â¢t have to write an expose every time. Even a simple, ââ¬Å"Great article, I loved those creative examples you used!â⬠or, ââ¬Å"Donââ¬â¢t forget to put compelling subheads to break up your text!â⬠or something as basic as, ââ¬Å"You ROCK!â⬠keeps your writers engaged and gets them used to hearing from you as you build the relationship. Good editors give writers positive encouragement.Receive Ongoing Feedback The chances that your current editorial system is perfect are slimâ⬠¦ because nothing is perfect! Create a calendar for yourself where youââ¬â¢ll check in with your writers and ask them how itââ¬â¢s going. I recommend asking two simple questions: If you could change anything about our work together, what would it be? What new features, tools, or systems would you implement (if any) and why? These questions allow you to get to the point quickly and open up the dialogue faster than something like, ââ¬Å"How is it going for you?â⬠It also puts context around the ask and encourages writers to think critically about how theyââ¬â¢re really feeling so they can be honest. Now, I caution to be careful not to lose sight of the fact that when you ask for feedback, youââ¬â¢ve got to be prepared to hear things you maybe didnââ¬â¢t want to hear or werenââ¬â¢t expecting. Youââ¬â¢re in charge, so take each piece of feedback with a grain of salt, but I donââ¬â¢t recommend asking for feedback unless youââ¬â¢re prepared to listen and potentially make changes as a result. Don't ask for feedback unless you're prepared to listen.Provide Incentives for Great Work The worst thing in the world for a manager is losing a great team member. In order to encourage retention among the writers you love, consider finding creative ways to reward them for a job well done. Consider putting a rewards system in place where you celebrate the success of your team when original business goals are met. For example, if you had one breakout article that contributed to a massive increase in pageviews, give that writer something as a thank you. It doesnââ¬â¢t have to be in the form of monetary payment (although everyone loves a little salary bump once in awhile!), but it can be small things like: A ââ¬Å"writer of the monthâ⬠award A shoutout on social media A Starbucks (or other) gift card A homepage placement If the incentive requires a small monetary compensation, make sure to include that in your editorial budget so you can maintain the rewards program. Nurture the Relationship The hardest thing about being a freelancer is the lack of consistent work. At the same time, good writers have their pick of the crop when it comes to opportunities as the market for great content grows. In addition to providing some sort of small incentive program for your writers, donââ¬â¢t forget about the human element of working with them. Ask them about their day. Say happy birthday. See how their kid is doing after she was out with a cold. A little personal touch goes a long way, especially in what can be a lonely virtual existence as a writer. Recommended Reading: How to Write Great Content: 20 Tips from Famous Writers Pay Your Writers (and Pay Them Well!) Good writing is truly an art form. And the lack of education on clear communications and writing only makes that art form more valuable. The easiest way to encourage your writers to do good work for you is to compensate them fairly for their services. Now, I understand that many publications provide incredible exposure and that outweighs the prospect of a cash payment. However, the largest and smallest publications alike may consider securing a budget for their writers. This helps develop loyalty among writers and keeps them coming back for more, which is really what you want in this day and age where ââ¬Å"writersâ⬠are a dime a dozen, but finding great writers is like finding a needle in a haystack. Finding great writers is like finding a needle in a haystack.So, there you have it! You see, managing freelance writers isnââ¬â¢t just about knowing how to edit and set deadlines. Itââ¬â¢s about truly understanding business objectives, having a detailed process, and perhaps above all else, developing great, lasting relationship with the people you work with. What has made you successful (or unsuccessful) in managing your writers (and yourself!) throughout the editorial process? Iââ¬â¢d love to hear whatââ¬â¢s working for you or answer any questions you have.
Friday, February 14, 2020
The Corporate Governance Model and Corporate Social Responsibility Assignment
The Corporate Governance Model and Corporate Social Responsibility (CSR) Practices of Walmart - Assignment Example This research will begin with the statement that it will be instantly approved if one states that the concept of corporate governance has existed since the existence of any form of organization. The idea of corporate governance serves as a model that encompasses the means through which organizations prepare their conduct of business conduct. Over the recent past, the term corporate governance has come to the vanguard of public attention largely due to the ongoing issues related to governance that have cropped up both at the national level as well as the economic level where it concerns the organization. At the same time governing bodies have also stated the importance of considering the needs and determinants of the society while conducting business. As has been mentioned by Adrian Cadbury, the best way of explaining social responsibility is to state that the sustained prevalence of organizations is supported by a mutual accord between the organization and the community. Sir Adrian C adbury has also argued that the core meaning of the agreement between the business and the society is that organizations should not go after achieving their immediate profit making objectives by compromising with long-term needs and requirements of the community. Therefore it can be seen that corporate social responsibility has gradually become an integral aspect of the mainstream corporate governance. The US being a free market economy has proven to be one of the most favorable business locations for not only the home country organizations but for companies based in other countries as well. However, the institutional and regulatory environment can become very daunting for the businesses that have been established here. The last two decades have been witness to various catastrophic events that not only questioned the integrity of the companies which were involved in those events but also highlighted the loopholes that existed within the US institutional environment. The WorldCom and Enron failure, as well as the financial crisis in 2007-08, revealed the ineffectiveness of the US institutional environment. It is after the unfolding of such catastrophic incidents that the US regulatory and governing bodies decided to make manifold changes in their institutional framework.
Saturday, February 1, 2020
Business Essay Example | Topics and Well Written Essays - 500 words - 16
Business - Essay Example e symptoms that Mendez is experiencing: tight financial position, increasing expenses, high employee turnover, and requests to increase salary are all manifestations of a deeper problem: the lack of appropriate promotions and advertising strategies for his chain of dry cleaner stores. There was no mention of any efforts placed by Mendez on promotions, which is one of the 4Ps in marketing. 1. Status Quo. Mendez could do nothing and wait for hell to break lose. By doing nothing the following advantages would be derived: no additional costs to be incurred. However, the disadvantages are: continued losses, high employee turnover, possibility of closing more stores, demotivated employees, and high overhead costs. 2. Promote the Chain of Dry Cleaner Stores. This option could still be subdivided into two categories: (1) traditional and conservative promotion and advertisement in mediums which would cater to the local community; or (2) invest on technological improvements such as going web-based in promoting and advertising their services. Traditional or Conservative Promotional Efforts would entail lesser costs since the promotional activities and advertising efforts would be tailored to the local community only. Mendez could initially run promotion through giving discounts for bulk laundry and giving coupons for frequent customers. He can also advertise in local radio, newspapers or magazines of the services they offer and the promotional campaign being instigated. This option could initially be implemented by Mendez coupled with developing training and maintenance of employees. In doing so, employees would feel more secure and would have something to look forward to in terms of development of skills and future prospects. Investing in Web-based Technology is an attractive option if Mendez financial position can support and sustain the growth. It would promote his services on a wider scale and thereby increase clientele and market share. However, this alternative is
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